WMotivation is more than just a TikTok channel—it’s a community focused on lifting people up when they need it most. I was privileged to contribute to this mission by crafting a brand identity that exudes strength and empowerment.
The logo, a seamless fusion of ‘W’ and ‘M,’ embodies the channel’s robust, masculine energy. But it wasn’t just about the logo; I also leveraged my expertise with Midjourney to create a series of gym-themed motivational images that resonate with the channel’s core message.
These aren’t just pictures; they’re visual stimulants designed to inspire action and change. The comprehensive brand package we developed together serves as a robust foundation for WMotivation, enabling them to reach and inspire more people than ever before.
The synergy between the visual elements and the channel’s ethos has been magnetic, driving engagement and reinforcing the brand’s core message. Ultimately, this project exemplifies what can be achieved when design and purpose align seamlessly.
Branding & AI Content Creation
Photoshop, Illustrator, Midjourney
“The universe is change; our life is what our thoughts make it.” – Marcus Aurelius
Adam Makar © 2023. All rights reserved.